June 2019
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Background: Two things that city-dwellers often require are: Motivation to exercise. An expensive dog-walker to walk their dog. The issue: Unfortunately, it’s easy to become lazy and not exercise, and dog-walkers are quite pricey! (Figure 1.) Fortunately, these two modern conundrums can now be solved with a SINGLE amazing plan! Proposal: The solution is simple:…
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Background: Phone map apps often have a few optional settings for a route, such as: Avoid highways (for driving) Fewer bus transfers (for public transit) Avoid hills (for walking) The issue: Sometimes, you want drive on the most scenic route from point A to point B, without too much concern about efficiency. For example, you might…
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Background: It’s well-known that presentation affects the perceived taste of food (Figure 1). Can this be used by retailers to increase customer satisfaction? Proposal: In order to leverage the same instincts, we propose that all foods should be presented in grocery stores in a “natural” environment to satisfy human hunter-gatherer instincts. In Figure 2,…
WorstPlans: updated every Monday since July 2014! 