As previously discussed on this very site, “gamification” is a hot topic in the world of behavioral influence.
The car manufacturer Qoros (观致汽车) (Wikipedia link) is attempting to use this technique in the automotive world.
The picture below (from the electronic dashboard of a 2015 Qoros sedan) displays the “Beat the Line” achievement.
Unfortunately, a full list of available achievements / badges does not appear to be available. In fact, I can find no mention of this incentive system anywhere on the Internet!
Hopefully this concept catches on and results in many additional creatively-named car maintenance and/or purchase achievements.