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Category: Diet

Improve the grocery shopping experience by tapping into ancient hunter-gatherer instincts! You’ll never believe how much more delicious a pineapple is after you’ve tracked and hunted it for miles through the savannah.

Background:

It’s well-known that presentation affects the perceived taste of food (Figure 1). Can this be used by retailers to increase customer satisfaction?

 

1-snake-rating

Fig. 1: Some animals, like this extremely picky snake, do not like to eat food unless it’s clearly fresh (i.e., recently alive). Top: the dead mouse meal receives only a 1-star review from the snake. Bottom: the same mouse receives a 5-star rating, simply because it’s moving.

Proposal:

In order to leverage the same instincts, we propose that all foods should be presented in grocery stores in a “natural” environment to satisfy human hunter-gatherer instincts.

In Figure 2, we show how this might work for a pineapple, which can either be shown in a sterile and unnatural environment or in a jungle-like environment that evokes the thrill of gathering an edible fruit in some ancestral jungle.

2-pineapple

Fig. 2: This savvy shopper is unimpressed by the non-moving pineapple, yet is excited about purchasing the exact same pineapple “straight from the tree.” This might work for other foods too, like carrots and potatoes, even though it would make no sense for them to be dangling from a tree branch.

Conclusion:

Although fruits would be the easiest products to put in a faux “natural” environment (just hang them from a plastic tree), this system could also apply to other products, such as:

  • Reach into a giant beehive while being attacked by giant plastic bees in order to obtain a box of Honey Nut Cheerios.
  • Run through the store chasing a box being pulled by a wire on an overhead track. Once you manage to grab the box and open it, you discover a delicious steak inside.
  • Hold your breath and jump into a Olympic-sized swimming pool that is chilled to a near-freezing 1º Celsius. At the bottom of the pool, you will find a treasure trove of pre-wrapped packages of salmon.

PROS: Allows humans to get back in touch with their ancient roots. Simulates a pre-civilization existence without modern amenities.

CONS: Most shoppers would probably just use an app-based service to pay “sharing economy” workers to endure the bee hives and freezing water. This has the disadvantage of making an already-harsh job even worse, while imparting no benefits on society as a whole.

Never burn yourself with scalding hot coffee again, with this one new and majestic type of curly drinking straw! Impress your companions at a banquet with this sophisticated drinking accessory.

Background:

Sometimes, you want to drink a beverage, but it’s too hot.

The issue:

You could just wait for it to cool off naturally, but who has time for that!

And if you were drinking from an insulated thermos, this cooling-off process could take hours.

Proposal:

The basic idea is simple: an ultra-long curly straw that would give the liquid some extra time to cool down as it leaves the cup (Figure 1).

1-straw

Fig. 1: Since this curly straw is so long, there’s extra time for a hot beverage to cool down as it travels through the straw.

However, a standard curly straw will have a minimal cooling effect. Thus, an array of heat sinks are added to the straw, as shown in Figure 2.

 

2-copper-heat-sinks.png

Fig. 2: The straw is covered in heat sinks like those used in a desktop computer. Hot liquid (indicated in red) quickly cools off as it travels down the heat-sink-enhanced straw.

Alternatively, a telescoping design could allow the enjoyment of both hot and cold beverages using the same straw (Figure 3).

3-accordion-straw.png

Fig. 3: An extendable version of this straw could be useful for both hot and cold beverages. For a cold beverage (A), the straw is collapsed, accordion-style to minimize travel time for the liquid. For a hot beverage (B), the straw is extended out, giving the liquid a longer time to cool down as it travels along the incredibly long straw.

Conclusion:

Don’t drink from a cup or bowl like an animal—only use this fancy straw for your future beverage needs!

PROS: Cools liquid to the optimal temperature for maximum efficiency of consumption. If widespread distribution can be achieved, it will save millions of hours per year (worldwide) that otherwise would have been spent waiting for drinks to cool.

CONS: None!

Journalists, take note! Print journalism can still be saved, with this one exotic culinary suggestion! Change your newspaper or magazine to this format today!

Background:

Print news has unfortunately been dealt a mortal blow by a combination of the Internet and mobile phones.

But there’s still one way to take advantage of the physical nature of printed news—a way that cannot be replicated by news on a phone!

Proposal:

We can bring printed newspapers and promote a healthy lifestyle in news aficionados with this one simple trick:

  • Instead of printing newspapers on paper, we print the news on a flat, edible substance (as shown in Figure 1).
  • Then, as you read the news, you can also eat the “newspaper.”
  • This also saves time at work, since the newspaper could serve as both reading material and lunch.
edible-news-with-text-contrast-improved.png

Fig. 1: Your daily news could be delivered in a number of different edible forms. The ideal surface must be flat and able to somehow be printed on.

Material Selection:

Candidate materials:

  • Matzah (or any other gigantic cracker / biscuit)
  • Seaweed. Caveat: may be too dark to be easily written on.
  • Beef jerky
  • Fruit Roll-ups”—these have the advantage of also being rollable, as the name implies (like a newspaper).
  • Bubble Tape.” Due to the narrowness of Bubble Tape, it may only be suitable for “news ticker”-style updates or 1930s stock ticker info.

PROS: A potentially healthy and efficient way of becoming more news-savvy. Be the first one in your neighborhood to get into the new “edible newspaper” health food craze!

CONS: You would definitely get crumbs everywhere.

 

Use the power of BURNING SHAME to lose weight fast! You’ll be in shape for the summer season in no time. Guaranteed to scar your psyche forever. Dietitians hate it!

The issue:

It’s often hard to keep track of the quantity of snack food that one can eat.

For example, if you eat a single “fun size” candy bar every hour at work (maybe you work somewhere with a collective candy bowl), you’ll accumulate 3200 additional calories over the course of an 8-hour 5-day work week (at ~80 calories per “fun-size” bar).

1 candy bowl medium size

Fig. 1: A candy bowl, as might be seen in a workplace.

Proposal:

After consuming the contents of a candy wrapper / chip bag / soda can, don’t just throw away the now-empty container: instead, use a pushpin to tack it onto a cork board / bulletin board (Figure 2).

The accumulation of wrappers will give you perspective on how much junk food you are actually consuming.

3 illustration diet-motivator

Fig. 2:  Each participant in this system gets a region of the cork board where they pin their candy wrappers. It could be difficult to attach soda cans with a pushpin, so maybe glue could be used. This would also have the benefit of eventually turning the entire cork board to eventually become some sort of horrified piece of contemporary art. Chocolate at left is not to scale. Or at least it shouldn’t be. If you’re going to buy that much chocolate, at least buy some better chocolate.

2 board

Fig. 3: A proof-of-concept with candy wrappers quickly accumulating on the “cork board of shame.”

Bonus option:

Don’t wash the wrappers: this way, they will attract rats, pigeons, snakes, and other vermin, which will invade your kitchen and start eating your snacks. Counterintuitively, these vermin are actually doing you a favor by eating the snacks before you can!. Involuntary dieting: accomplished!

PROS: Makes you more aware of both your degree of snacking AND your consumption of wasteful packaging products.

CONS: Your new kitchen vermin may possibly give you the bubonic plague. But that can usually be cured these days!

 

 

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New fad diet that allows you to eat ANYTHING YOU WANT! But there’s a terrible price to be paid. Steel yourself against the most appalling horrors of existence before reading further.

Background:

Even the most un-choosy eater cares at least somewhat about the visual appearance of food. A food item that looks “off” somehow will trigger a natural aversion to spoiled food.

Proposal:

This aversion to bizarre looking food can be used to help people maintain a healthy diet!

The process is as follows: certain foods that are especially high in calories can be modified with food coloring to look completely disgusting.

So for example, we could have french fries that are dyed a dark purple, or a piece of white bread that has been dyed gray.

cheese-rice

Fig. 1: Food that looks “off” (maybe it’s the wrong color, or has a disgusting oily sheen to it) will be less likely to be immediately devoured without a thought.

 

hamburger

Fig. 2: Restaurants can also help out by modifying their food. Instead of a normal delicious-looking hamburger and fries, here we have a strange dyed monstrosity. Maybe more people will order a salad now. (In order to prevent the salad from being equally caloric, the dressing would have to be dyed as well.)

Conclusion:

This is the ultimate culinary tip for the discerning gourmet.

PROS: Extremely low-cost, helps deter over-eating.

CONS: Does not work in low-light conditions (for example, when ordering food at a movie theater).

Don’t let “BIG COFFEE” trick you into buying their overpriced coffeepots and carafes—use this one weird toothpaste tube trick to save time and promote a harmonious work environment and never unexpectedly run out of coffee again!

 

Background:

If you have a communal coffee carafe at work, you will undoubtedly have encountered the situation where someone poured the last cup of coffee and didn’t make a new pot.

With a standard coffeepot or carafe, there’s no possibility of getting “just one more cup” out of an empty container—it’s just empty.

But! There’s one thing that always seems like you can get one last use out of it, no matter what: a toothpaste tube.

Proposal:

The main issue: since it’s so easy to pour coffee out of the coffeepot, it’s easy to pour the last coffee and then walk away (Fig. 1).

regular

Fig. 1: A coffee carafe, like one you’d see in an office or at a hotel breakfast, can be operated by pressing the lever at (a), dispensing coffee out of the spout at (b).

To fix this, we simply need to make it more difficult to extract the last few cups of coffee. It if became progressively more difficult to get coffee from the communal container, then people could recognize that they were taking the very of it, and would (hopefully) be more likely to start a new pot of coffee.

The proposed container (Figure 2) is essentially a huge toothpaste tube in a support frame.

stand

Fig. 2: Instead of a traditional carafe or coffeepot, coffee can be placed into a squeezable toothpaste-tube-like bag that fits into a support frame. To dispense coffee, simply squeeze the bag!

Figure 3 shows the progression of the tube from a full state (left) to a nearly-empty state (right).

green3brown3

Fig. 3: Top row: illustration with a transparent liquid. Bottom row: extremely unappealing illustration with coffee. A full coffee container (leftmost column) would look similar to a 2-liter soda bottle. As coffee is squeezed out of the tube, the dispenser would gradually come to resemble the rightmost column.

Conclusion:

Don’t buy another regular coffee container for your workplace—this new dispenser is the way of the future.

PROS: Prevents you from being shocked and dismayed at your coworkers’ refusal to make more coffee.

CONS: The “squeeze to dispense” method will probably spray nearly-boiling coffee across the room on a regular basis.

sketch-carafe

Bonus Figure A: In the initial concept for this idea, the carafe lever would become more difficult to operate as the liquid level lowered, but the “toothpaste tube” idea was only metaphorical.

 

Seven deadly sins of dieting: save yourself from the deadly sin of GLUTTONY by making use of the deadly sin of SLOTH. Finally, two wrongs make a right. Plus, you’ll never believe these 7 adorable animals that made their way home after beating unbelievable odds.

The issue:

For most snack foods, it’s easy to eat a HUGE quantity of the food in question.

This is no surprise—snack foods were specifically designed to be easy to eat. Plus even after you’ve eaten a bunch, it takes a minute or two to feel full.

Proposal:

Here is a technique to eat fewer snacks that—amazingly—requires no self control whatsoever!

First, an observation: it’s easy to eat a large number of individually-wrapped tiny chocolates (Figure 1), but much more difficult to over-eat on an inconvenient food like the lobster in Figure 2.

choco-drop

Fig. 1: It’s incredibly easy to eat like a million of these chocolates.

lobster

Fig. 2: Foods that are more difficult to eat, like this boiled lobster, are generally not in danger of becoming an easily-devoured “casual snack” food.

Therefore, a solution presents itself: we can make snack foods extremely inconvenient to eat, as shown in Figure 3.

chocolate-kiss

Fig. 3: By repackaging the chocolate (eft) in a giant ball of thick foil that takes a whole minute to unwrap (right), we have saved the eater from the perils of casual snacking.

As an added bonus, this might allow the “serving size” on snack foods to be realistic (e.g., a box of Nabsico Oreos lists the serving size as only “3 cookies”—that might be accurate if each oreo came inside a hard carapace that you’d need to open with a lobster cracker).

Conclusion:

A short list of foods that come in both “easy” and “difficult” forms:

  • Easy: shelled peanut halves. Difficult: whole peanuts with the shell still on
  • Easy: pitted olives. Difficult: olives with a pit
  • Easy: crab cakes. Difficult: an actual crab with a shell
  • Easy: a hamburger. Difficult: a bull that you have to defeat in one-on-one combat as a matador, while thousands of Spaniards heckle you.

PROS: May reduce over-eating and increase general health and welfare.

CONS: Increases cost of food. May generate additional waste products and be less environmentally friendly.

Bonus suggested follow-up science experiment:

It would be interesting to see what the rate of calorie consumption is for:

  • Easy-to-eat shelled peanuts
    • vs.
  • More labor-intensive unshelled peanuts

That might be a good science fair project and/or low-impact-factor-journal publication, if it hasn’t already been done!